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House of Cards Staffel 06 / Die finale Season -...
34,29 € *
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Erscheinungsdatum: 28.03.2019, Medium: DVD, Inhalt: 3x DVD-9, Titel: House of Cards Staffel 06 / Die finale Season, Titelzusatz: Staffel 06 / Die finale Season, Originaltitel: House of Cards, Darsteller: Robin Wright // Michael Kelly // Kevin Spacey // Diane Lane // Justin Doescher // Derek Cecil // Jayne Atkinson // Nathan Darrow // Mahershala Ali // Boris McGiver // Paul Sparks // Gary Ayash // Jeremy Holm // Molly Parker // Neve Campbell // Michel Gill // Marla Aaron Wapner // Nini Le Huynh // Elizabeth Marvel // Larry Pine // Gregory Divers // Campbell Scott // Sakina Jaffrey // Constance Zimmer // Rachel Brosnahan // Curtiss Cook // Lindsay Dyan Epp // Matthew Bernard // Reed Birney // John Wells // Kristen Connolly // Sebastian Arcelus // Jimmi Simpson // Dave Ferrier // Antoinette Montgomery // Gerald McRaney // Dominique McElligott // Joel Kinnaman // Damian Young // Reg E. Cathey // Kate Mara, Regie: James Foley // Robin Wright // John David Coles // Alik Sakharov // Carl Franklin // Agnieszka Holland // Tucker Gates // Tom Shankland // Allen Coulter // David Fincher // Charles McDougall // Joel Schumacher // John Dahl // Jakob Verbruggen // Roxann Dawson // Daniel Minahan // Michael Morris, Drehbuch: Andrew Davies // Michael Dobbs // Beau Willimon // Laura Eason // Bill Kennedy // Tian Jun Gu // Sam Forman // Melissa James Gibson // Kate Barnow // Kenneth Lin // Frank Pugliese // John Mankiewicz // Sharon Hoffman // Rick Cleveland // Keith Huff // Sarah Treem // Jerome Hairston // Jason Horwitch, Produzent: Robert Zotnowski // David Fincher // Kevin Spacey // Dana Brunetti // Andrew Davies // Michael Dobbs // Joshua Donen // Eric Roth // Beau Willimon // Frank Pugliese // Hameed Shaukat // Jay Carson // John Mankiewicz // Melissa James Gibson // Robin Wright // Boris Malden // Peter Mavromates // Tony Gilro, Musik: Jeff Beal, Kamera: David M. Dunlap // Igor Martinovic // Eigil Bryld // Peter Konczal // Martin Ahlgren // Tim Norman // Paul Elliott // Tim Ives, Schnitt: Lisa Bromwell // Byron Smith // Cindy Mollo // Sidney Wolinsky // Michelle Tesoro // Yuka Shirasuna // Kirk Baxter // Michael Ruscio // Katherine Skjerping // Josh Beal // Grant Surmi // Kyle Traynor, Tonspur: Deutsch DD 5.1 // Englisch DD 5.1 // Französisch DD 5.1, Untertitel: Arabisch // Deutsch // Dänisch // Englisch // Finnisch // Französisch // Hindi // Niederländisch // Norwegisch // Schwedisch // Türkisch, Untertitel (für Hörgeschädigte): Englisch, Laufzeit: 423 Minuten, Hersteller: Sony Pictures Home Entertainment, Regionalcode: 2,, Bildformat: 2.00:1, Bildabtastung: Anamorph, Bildfarbe: Farbe, Bildnorm: SDTV 576i (PAL), Produktionsjahr: 2018, Produktionsland: USA, Rubrik: TV-Serie // Drama, FSK/USK: 12, Verkäufer: averdo

Anbieter: averdo
Stand: 26.05.2020
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Loyalty cards in the apparel industry in German...
54,99 € *
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Internationally operating apparel retailers are expanding throughout Europe (Noordhoff et al, 2004, Seock and Lin, 2011). To be able to cope with the fierce competition in the apparel retail industry, many retailers have implemented loyalty cards in order to keep current customers. Several retailers have opted for a global marketing strategy which includes implementing loyalty cards with the same features in several countries (e.g. Hunkemöller, Promod, Esprit). This research is a comparative analysis of young adults, aged between 18 and 30, from a Northern European country (Germany) and a Southern European country (Spain). The objective is to determine if there are significant differences in attitudinal and behavioural patterns, as well as in preferences regarding the features of loyalty cards in the consumers of the two countries, to find potential success factors for retailers. In the first place, international apparel retailers have to decide which marketing approach they intend to follow. This may be either a standardised, etic marketing approach, which aims to have one overall marketing strategy for all countries, or a non-standardised, emic marketing approach, which aims to adapt the marketing strategy in every country to the local culture (Trommsdorff, 2009, Solomon et al, 2002). Research of consumer behaviour has shown that consumers are influenced by external stimuli (political, economic, social, technological) and consumer characteristics (cultural, social, personal) (Foscht and Swoboda, 2005, Kotler et al, 2009). Marketers have to be aware of these external influences in order to develop marketing strategies that appeal to the target market(s). By making use of the right marketing instruments, customer satisfaction and loyalty and, subsequently, long-term profitability can be established (Seock and Lin, 2011). Loyal customers have been shown to be more profitable to the company than continuously acquired new customers (Reichheld and Teal, 2001). In the literature, the distinction between attitudinal and behavioural loyalty is widely spread, and it will also be upheld in this research. One instrument often used in relationship marketing is the promotional tool of loyalty cards (Aßmann et al, 2008). There are different forms of loyalty cards, which differ in loyalty card type, in loyalty card functions and in target groups (Steffens, 2010). The image and efficacy of loyalty cards are highly controversial in the literature. Recent research has shown, however, that loyalty card possession may have an influence on behavioural and attitudinal store loyalty (Seock and Lin, 2011). In order to reach the research objective, an online survey was conducted providing a suitable basis for a comparative analysis between Germany and Spain. The findings of this survey revealed significant differences across the two countries in attitudes towards loyalty cards, preferences regarding promotional techniques and bonus systems, and in levels of attitudinal store loyalty. Unfortunately, the outcome did not provide any significant differences in behaviour in relation to loyalty cards and behavioural store loyalty. The paper recommends undertaking local adaptations on the basis of the findings of the target population when advertising and deciding about the features of loyalty cards. Furthermore, it would be advisable to undertake more profound and representative research of the whole target population.

Anbieter: Dodax
Stand: 26.05.2020
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Revisiting the Contracts Scholarship of Stewart...
118,90 CHF *
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This book contains the papers prepared for a conference held at the Wisconsin Law School in 2011 to honour the work of Stewart Macaulay, one of the most famous contracts scholars of his generation. Macaulay has been writing about contracts and contract law for over 50 years; the 1960s were particularly productive years for him, when he introduced many novel ideas into the scholarly world. Macaulay's foundational work for what is now called relational contract theory was published during this period. Macaulay is also known for his use of empirical research and interdisciplinary theories to illuminate our knowledge of contracting practices. The papers in this volume reflect, in diverse ways, on the subsequent influence and the contemporary relevance of Macaulay's work. All the contributors are important contracts scholars in their own right: David Campbell and John Wightman from the UK, Brian Bix, Jay Feinman, Robert Gordon, Claire Hill, Charles Knapp, Ethan Leib, Deborah Post, Edward Rubin, Carol Sanger, Robert Scott, Gordon Smith, Josh Whitford (with Li-Wen Lin) and William Woodward from the USA. The volume also reproduces Macaulay's most cited paper, 'Non-Contractual Relations in Business', and excerpts from two other important papers of his, 'Private Legislation and the Duty to Read-Business Run by IBM Machine, the Law of Contracts and Credit Cards', and 'The Real and The Paper Deal: Empirical Pictures of Relationships, Complexity and the Urge for Transparent Simple Rules'.

Anbieter: Orell Fuessli CH
Stand: 26.05.2020
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Revisiting the Contracts Scholarship of Stewart...
105,90 € *
ggf. zzgl. Versand

This book contains the papers prepared for a conference held at the Wisconsin Law School in 2011 to honour the work of Stewart Macaulay, one of the most famous contracts scholars of his generation. Macaulay has been writing about contracts and contract law for over 50 years; the 1960s were particularly productive years for him, when he introduced many novel ideas into the scholarly world. Macaulay's foundational work for what is now called relational contract theory was published during this period. Macaulay is also known for his use of empirical research and interdisciplinary theories to illuminate our knowledge of contracting practices. The papers in this volume reflect, in diverse ways, on the subsequent influence and the contemporary relevance of Macaulay's work. All the contributors are important contracts scholars in their own right: David Campbell and John Wightman from the UK, Brian Bix, Jay Feinman, Robert Gordon, Claire Hill, Charles Knapp, Ethan Leib, Deborah Post, Edward Rubin, Carol Sanger, Robert Scott, Gordon Smith, Josh Whitford (with Li-Wen Lin) and William Woodward from the USA. The volume also reproduces Macaulay's most cited paper, 'Non-Contractual Relations in Business', and excerpts from two other important papers of his, 'Private Legislation and the Duty to Read-Business Run by IBM Machine, the Law of Contracts and Credit Cards', and 'The Real and The Paper Deal: Empirical Pictures of Relationships, Complexity and the Urge for Transparent Simple Rules'.

Anbieter: Thalia AT
Stand: 26.05.2020
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